{"id":26988389,"url":"https://github.com/anurag-kumar-molankala/sales-performance-dashboard","last_synced_at":"2025-04-03T20:19:33.840Z","repository":{"id":281333504,"uuid":"944962795","full_name":"Anurag-kumar-Molankala/Sales-Performance-Dashboard","owner":"Anurag-kumar-Molankala","description":"A Power BI dashboard that analyzes sales trends, product performance, customer segmentation, and payment distribution. It uses DAX, time intelligence, and interactive visuals for data-driven insights. 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It leverages DAX, time intelligence, and interactive visuals to drive data-driven decision-making.\n\n## 🚀 Overview\n\nThis dynamic dashboard enables stakeholders to track key sales metrics, identify trends, and optimize business performance through data analytics.\n\n\n## 🔹 Key Features:\n\n- Sales Trends Analysis – Track monthly \u0026 yearly sales and spot seasonal patterns.\n\n- Product Performance – Identify top-selling \u0026 underperforming products.\n\n- Customer Segmentation – Analyze demographics and new vs. repeat buyers.\n\n- Payment Mode Analysis – Evaluate Cash, Online, and Credit transactions.\n\n- Geographical Sales Insights – Visualize region-based sales performance.\n\n\n## 🛠️ Data Model:\n\n- Sales Table – Transaction details (date, product, customer, quantity, payment type)\n\n- Product Table – Product info (category, price, brand)\n\n- Customer Table – Customer demographics \u0026 segmentation\n\n\n## ⚡ Power BI Features:\n\n- DAX Measures – Custom calculations for total sales, AOV, and growth %.\n\n- Time Intelligence – Functions like TOTALYTD, SAMEPERIODLASTYEAR, DATEADD.\n\n- Interactive Visuals – Slicers, drill-throughs \u0026 filters for deeper insights.\n\n- KPIs \u0026 Conditional Formatting – Dynamic performance indicators.\n\n\n## 🎯 Conclusion\n\nThis Sales Performance Dashboard is a powerful tool for monitoring sales, understanding customer behaviour, and optimizing product strategies. By leveraging DAX, time intelligence, and interactive visuals, it delivers deep insights to drive business decisions.\n\n🚀 Future enhancements can include forecasting, machine learning integration, and advanced customer segmentation. This project showcases expertise in data modelling, visualization, and business intelligence using Power BI.\n","project_url":"https://awesome.ecosyste.ms/api/v1/projects/github.com%2Fanurag-kumar-molankala%2Fsales-performance-dashboard","html_url":"https://awesome.ecosyste.ms/projects/github.com%2Fanurag-kumar-molankala%2Fsales-performance-dashboard","lists_url":"https://awesome.ecosyste.ms/api/v1/projects/github.com%2Fanurag-kumar-molankala%2Fsales-performance-dashboard/lists"}