{"id":18291711,"url":"https://github.com/miroslav-reiter/google_analytics","last_synced_at":"2026-03-19T03:45:11.858Z","repository":{"id":142388555,"uuid":"555915809","full_name":"miroslav-reiter/Google_Analytics","owner":"miroslav-reiter","description":"Online Kurzy Google Analytics","archived":false,"fork":false,"pushed_at":"2023-03-11T18:23:36.000Z","size":18623,"stargazers_count":1,"open_issues_count":0,"forks_count":2,"subscribers_count":1,"default_branch":"main","last_synced_at":"2025-10-09T19:16:19.384Z","etag":null,"topics":["analytics","analytika","google","google-analytics","google-analytics-4","reiter","web","web-analytics"],"latest_commit_sha":null,"homepage":"","language":null,"has_issues":true,"has_wiki":null,"has_pages":null,"mirror_url":null,"source_name":null,"license":null,"status":null,"scm":"git","pull_requests_enabled":true,"icon_url":"https://github.com/miroslav-reiter.png","metadata":{"files":{"readme":"README.md","changelog":null,"contributing":null,"funding":null,"license":null,"code_of_conduct":null,"threat_model":null,"audit":null,"citation":null,"codeowners":null,"security":null,"support":null,"governance":null,"roadmap":null,"authors":null,"dei":null,"publiccode":null,"codemeta":null,"zenodo":null,"notice":null,"maintainers":null,"copyright":null,"agents":null,"dco":null,"cla":null}},"created_at":"2022-10-22T16:30:13.000Z","updated_at":"2022-10-22T16:31:43.000Z","dependencies_parsed_at":"2023-05-01T06:15:12.972Z","dependency_job_id":null,"html_url":"https://github.com/miroslav-reiter/Google_Analytics","commit_stats":null,"previous_names":[],"tags_count":0,"template":false,"template_full_name":null,"purl":"pkg:github/miroslav-reiter/Google_Analytics","repository_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repositories/miroslav-reiter%2FGoogle_Analytics","tags_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repositories/miroslav-reiter%2FGoogle_Analytics/tags","releases_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repositories/miroslav-reiter%2FGoogle_Analytics/releases","manifests_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repositories/miroslav-reiter%2FGoogle_Analytics/manifests","owner_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/owners/miroslav-reiter","download_url":"https://codeload.github.com/miroslav-reiter/Google_Analytics/tar.gz/refs/heads/main","sbom_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repositories/miroslav-reiter%2FGoogle_Analytics/sbom","scorecard":null,"host":{"name":"GitHub","url":"https://github.com","kind":"github","repositories_count":286080680,"owners_count":29565017,"icon_url":"https://github.com/github.png","version":null,"created_at":"2022-05-30T11:31:42.601Z","updated_at":"2026-02-18T00:47:08.760Z","status":"ssl_error","status_checked_at":"2026-02-18T00:45:26.718Z","response_time":100,"last_error":"SSL_read: unexpected eof while reading","robots_txt_status":"success","robots_txt_updated_at":"2025-07-24T06:49:26.215Z","robots_txt_url":"https://github.com/robots.txt","online":false,"can_crawl_api":true,"host_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub","repositories_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repositories","repository_names_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/repository_names","owners_url":"https://repos.ecosyste.ms/api/v1/hosts/GitHub/owners"}},"keywords":["analytics","analytika","google","google-analytics","google-analytics-4","reiter","web","web-analytics"],"created_at":"2024-11-05T14:14:57.188Z","updated_at":"2026-02-18T01:03:26.970Z","avatar_url":"https://github.com/miroslav-reiter.png","language":null,"funding_links":[],"categories":[],"sub_categories":[],"readme":"# 📈 Google Analytics (Online Kurzy Google Analytics)\n\n## 📊 Ako na Google Analytics\nAko začať efektívne používať Google Analytics?\n\n### Čo je Google Analytics GA?\n- Najpoužívanejší analytický nástroj \n- Získavanie štatistických dát o používateľoch vášho webu/aplikácie\n- Vyhodnocovanie online kampaní\n- Zadarmo do 100 webov\n\nDostupný na:\nanalytics.google.com\ngoogle.com/analytics/\n\n### Načo nám je webová analytika?\n1. Koľko ľudí navštevuje náš web?\n2. Odkiaľ chodia návštevníci a zákazníci?\n3. Kam sa vyplatí investovať financie?\n4. Ako sa na našom webe návštevníci správajú?\n5. Aký typ ľudí, sú naši návštevníci?\n6. Čo hľadajú na našom webe a kde?\n7. Čo sa im nepáči a naopak, ktorý obsah majú radi?\n8. Vykonávajú návštevníci konverziu, ktorú od nich chceme?\n\n### GA4 Otázky (Štatistiky)\n- **Základná výkonnosť** \n  -  Koľko používateľov som mal(a) za posledný týždeň? (okt 14–20, 2022, Používatelia: 15 tis.) \n  -  Ktoré moje stránky a obrazovky dosahujú najviac zobrazení?  \n  -  V ktoré dni získavam najviac používateľov?  \n  -  Koľko je nových používateľov v tomto roku? (jan 1–okt 20, 2022, Noví používatelia: 703 tis. )\n  -  Ktoré udalosti vykonalo najviac používateľov?  \n- **Demografické údaje**\n- **Akvizícia používateľov**\n- **Analýza návštevnosti**\n- **Technológia**\n- **Elektronický obchod**\n\n### Ako funguje Google Analytics?\n- Funguje na metóde značkovania stránok\n- JavaScript\n- GATC = Google Analytics Tracking Code\n- Pridávame pred značku \u003c/body\u003e alebo do \u003chead\u003e, ideálne do \u003chead\u003e časti\n- Prehľad sa aktualizuje každých 24 hodín\n\n### Porovnanie verzií Google Analytics Google Analytics 3 (Universal Analytics) a Google Analytics 4\n![image](https://user-images.githubusercontent.com/24510943/197352111-1d22b92b-8b54-43f2-84b3-657c59cc3313.png)\n\n![image](https://user-images.githubusercontent.com/24510943/197352156-181fd740-1f44-430e-b7dd-88f273c13b16.png)\n\n## 🤦 Google Analytics Faily a Audit (Opero a Google)\nNa čo si dať pozor v Google Analytics? (Robíme audit Google Analytics účtov)\n\n1. Nepoužívaš Google Analytics UA/GA4 alebo ho nevieš používať \n2. Nemáš dobre integrovaný GA\n3. Nemáš nastavené ciele, nemeriaš konverzie a mikrokonverzie\n4. Nevieš, cenu 1 konverzie, aby bola kampaň zisková\n5. Nepoužívaš filtre (na seba, kolegov, partnerov)\n6. Netestuješ nové segmenty, dashboardy, filtre\n7. Nemáš poriešené súhlasy/Cookies/GDPR\n8. Máš zle štruktúrovaný účet\n9. Nepoužívaš Google Solution Gallery\n10. Myslíš si, že GA vyrieši všetko a zabúdaš na iné marketingové nástroje\n\n### Zoznam chýb z [prípadovej štúdie](https://www.researchgate.net/publication/357871615_Google_Analytics_Best_Practices_in_Online_Business)\n![image](https://user-images.githubusercontent.com/24510943/197352624-676f39b3-0e94-40ca-aa16-1b8a1344b9e3.png)\n\n### Odporúčania pre Google Analytics\n![image](https://user-images.githubusercontent.com/24510943/197352265-51b291c3-93b5-44d6-9844-9314e1e9f99b.png)\n\n## 📈 YouTube video záznamy z kurzov\n[YouTube kanál IT Academy](https://www.youtube.com/c/IT-AcademySK) \n","project_url":"https://awesome.ecosyste.ms/api/v1/projects/github.com%2Fmiroslav-reiter%2Fgoogle_analytics","html_url":"https://awesome.ecosyste.ms/projects/github.com%2Fmiroslav-reiter%2Fgoogle_analytics","lists_url":"https://awesome.ecosyste.ms/api/v1/projects/github.com%2Fmiroslav-reiter%2Fgoogle_analytics/lists"}