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https://github.com/MarkEdmondson1234/edmonlytica-browser-template

Edmonlytica is a proof of concept for making your own digital analytics stream using GTM Server Side and BigQuery.
https://github.com/MarkEdmondson1234/edmonlytica-browser-template

gtm-custom-template gtm-server-side

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Edmonlytica is a proof of concept for making your own digital analytics stream using GTM Server Side and BigQuery.

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# Edmonlytica - Browser Tag

Edmonlytica is a proof of concept for making your own digital analytics stream using GTM Server Side and BigQuery. See the blog post for details:
https://code.markedmondson.me/edmondlytica/

## Dependencies

This is the browser tag to be imported into GTM Browser Side. It works in conjunction with the [Edmonlytica GTM Server Side Client](https://github.com/MarkEdmondson1234/edmonlytica-server-side-client) and the [Edmonlytica GTM Server Side Tag](https://github.com/MarkEdmondson1234/edmonlytica-server-side-tag), which need to be installed as well to work.

## Functionality

This gathers data from your GTM dataLayer and sends it to the /edmonlytica ednpoint, which is intended to be your GTM Server Side client.