https://github.com/bitfede/onine-advertisement-math-tool

This is a program that I wrote while studying online advertisement to help me calculate important metrics such as CPC, CPM, CPA, EPC, CVR, ROI, Profitability etc etc
https://github.com/bitfede/onine-advertisement-math-tool

Last synced: 18 days ago
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This is a program that I wrote while studying online advertisement to help me calculate important metrics such as CPC, CPM, CPA, EPC, CVR, ROI, Profitability etc etc

• Host: GitHub
• URL: https://github.com/bitfede/onine-advertisement-math-tool
• Owner: bitfede
• Created: 2017-01-02T23:03:46.000Z (about 8 years ago)
• Default Branch: master
• Last Pushed: 2017-01-11T23:21:00.000Z (about 8 years ago)
• Last Synced: 2024-11-20T23:19:30.046Z (3 months ago)
• Language: Python
• Size: 5.86 KB
• Stars: 1
• Watchers: 2
• Forks: 0
• Open Issues: 0
• Metadata Files:
  • Readme: README.md

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README

        
#Hello Online Marketers!

This is a simple python program that I wrote for myself to calculate many important data parameters used in online advertisement

##To install

First download the python file. Once downloaded, go to your terminal and walk to the file's directory. Execute `python adMath.py` and follow the instructions on the screen.

##You Can Currently Calculate:

###General Ad Math

CPM - Cost per Mille

CPC - Cost per Click

CTR - Clickthrough Rate

###Offer Math

CVR  - Conversion Rate

EPC  - Earning per Click

CPA  - Cost per Acion

eCPM - Effective Cost per Mille

###Profitability Math

P/L  - Profit / Loss

ROI  - Return of Investment [not yet implemented, work in progress]