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https://github.com/dubsopenhub/headcount-zero

15 AI agents as a full Series A/B executive team. One prompt, full company output. Say 'startup' to launch.
https://github.com/dubsopenhub/headcount-zero

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15 AI agents as a full Series A/B executive team. One prompt, full company output. Say 'startup' to launch.

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README

          

# 🏒 Headcount Zero

**A full startup executive team with zero employees.**

![License: MIT](https://img.shields.io/badge/License-MIT-blue.svg)
[![Security Policy](https://img.shields.io/badge/Security-Policy-brightgreen?logo=github)](SECURITY.md)
![Version: v0.1.0](https://img.shields.io/badge/version-v0.1.0-5E5E5E.svg)
![Platform: Copilot CLI](https://img.shields.io/badge/platform-Copilot%20CLI-232F3E.svg)

Every startup needs a CEO, CTO, CFO, VP of Product, and a dozen other leaders before it ships anything. Headcount Zero deploys 15 AI agents as a complete Series A/B executive team. Give it one idea, get back a full startup operating package.

> ### ⚑ One Command. That's It.
>
> **Never used the CLI before? No problem.** Follow these 3 steps:
>
> **1. Open your terminal**
> - 🍎 **Mac:** Press `⌘ + Space`, type **Terminal**, hit Enter
> - πŸͺŸ **Windows:** Press `Win + X`, choose **Terminal** or **PowerShell**
> - 🐧 **Linux:** Press `Ctrl + Alt + T`
>
> **2. Paste this line and press Enter:**
> ```bash
> curl -fsSL https://raw.githubusercontent.com/DUBSOpenHub/headcount-zero/main/quickstart.sh | bash
> ```
> *Already have the CLI? No worries β€” this detects it and skips straight to adding the skill.*
>
> **3. When Copilot opens, type:** `startup`
>
> That's it β€” your executive team is assembled! πŸš€
>
> *Requires an active [Copilot subscription](https://github.com/features/copilot/plans). [Get one here β†’](https://github.com/features/copilot/plans)*

---

## 🎯 What It Does

You describe a startup idea in plain English. Headcount Zero runs it through a 5-phase pipeline where 15 specialist agents produce real artifacts β€” not advice, not summaries, but the actual documents a startup needs to operate.

**One prompt in. 25+ documents out.**

| What you'd normally need | What Headcount Zero gives you |
|--------------------------|-------------------------------|
| A CEO to set vision | `company-vision.md` + `investor-memo.md` |
| A CTO to design architecture | `architecture.md` + `tech-stack.md` |
| A CFO to model finances | `financial-model.md` + `unit-economics.md` |
| A VP Product to write PRDs | `prd.md` + `roadmap.md` + `user-stories.md` |
| A VP Marketing to plan GTM | `marketing-plan.md` + `brand-voice` |
| ... and 10 more department heads | Sprint plans, hiring plans, security posture, legal checklists, and more |

---

## πŸš€ Quick Start

### Full Pipeline (5 phases, all 15 agents)
```
startup
```
Then describe your idea when prompted. You review output at each gate.

### Express Mode (vision + strategy only)
```
startup express
```
Runs just Phase 1 (CEO) and Phase 2 (CTO, CFO, VP Product). Good for early validation.

---

## πŸ—οΈ How It Works

```
Phase 1 Phase 2 Phase 3
β”Œβ”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β” β”Œβ”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β” β”Œβ”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”
β”‚ β”‚ β”‚ CTO β”‚ β”‚ VP Engineering β”‚
YOU ──▢│ CEO │──▢ β”‚ CFO │──▢ β”‚ Head of Design β”‚
β”‚ β”‚ β”‚ VP Product β”‚ β”‚ VP Marketing β”‚
β””β”€β”€β”€β”€β”¬β”€β”€β”€β”€β”€β”˜ β””β”€β”€β”€β”€β”€β”€β”€β”¬β”€β”€β”€β”€β”€β”€β”€β”€β”€β”˜ β”‚ VP Sales β”‚
β”‚ β”‚ β”‚ Head of Growth β”‚
[GATE] [GATE] β”‚ Head of Data β”‚
You review You review β””β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”¬β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”˜
β”‚
[GATE]
You review
β”‚
Phase 5 Phase 4 β”‚
β”Œβ”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β” β”Œβ”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β” β”‚
β”‚ CEO │◀── β”‚ Head of People β”‚β—€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”˜
β”‚ (Board β”‚ β”‚ Head of CS β”‚
β”‚ Review) β”‚ β”‚ General Counsel β”‚
β””β”€β”€β”€β”€β”€β”€β”€β”€β”€β”€β”˜ β”‚ Head of DevOps β”‚
β”‚ β”‚ Head of Securityβ”‚
[GATE] β””β”€β”€β”€β”€β”€β”€β”€β”¬β”€β”€β”€β”€β”€β”€β”€β”€β”€β”˜
You review β”‚
β”‚ [GATE]
β–Ό You review
πŸ“¦ Startup
Package
```

**Each gate pauses for your review.** You can adjust, redirect, or skip ahead. The agents work for you, not the other way around.

---

## πŸ‘₯ The Team

### Phase 1: Foundation
| Agent | Produces | Focus |
|-------|----------|-------|
| 🎯 **CEO** | `company-vision.md`, `investor-memo.md` | Mission, market, model, risks |

### Phase 2: Strategy (parallel)
| Agent | Produces | Focus |
|-------|----------|-------|
| βš™οΈ **CTO** | `architecture.md`, `tech-stack.md` | System design, build vs buy |
| πŸ’° **CFO** | `financial-model.md`, `unit-economics.md` | Revenue, burn, runway, LTV/CAC |
| πŸ“‹ **VP Product** | `prd.md`, `roadmap.md`, `user-stories.md` | Features, personas, priorities |

### Phase 3: Execution (parallel)
| Agent | Produces | Focus |
|-------|----------|-------|
| πŸ”§ **VP Engineering** | `sprint-plan.md`, `team-structure.md` | Sprints, tickets, team topology |
| 🎨 **Head of Design** | `design-system.md`, `user-flows.md` | Brand, components, UX flows |
| πŸ“£ **VP Marketing** | `marketing-plan.md` | Positioning, channels, launch plan |
| 🀝 **VP Sales** | `sales-playbook.md`, `pricing-strategy.md` | ICP, objections, pricing tiers |
| πŸ“ˆ **Head of Growth** | `growth-plan.md` | Funnel, experiments, north star |
| πŸ“Š **Head of Data** | `metrics-framework.md`, `dashboard-spec.md` | KPIs, dashboards, cadence |

### Phase 4: Operations (parallel)
| Agent | Produces | Focus |
|-------|----------|-------|
| πŸ‘€ **Head of People** | `hiring-plan.md`, `org-chart.md` | Roles, comp, interview process |
| πŸ’¬ **Head of CS** | `cs-playbook.md` | Onboarding, health scores, churn |
| βš–οΈ **General Counsel** | `legal-checklist.md` | IP, compliance, terms, fundraising |
| πŸ–₯️ **Head of DevOps** | `infra-plan.md`, `monitoring-plan.md` | Hosting, CI/CD, incident response |
| πŸ”’ **Head of Security** | `security-plan.md` | Threats, auth, data protection |

### Phase 5: Board Review
| Agent | Produces | Focus |
|-------|----------|-------|
| 🎯 **CEO** (again) | `executive-summary.md`, `90-day-plan.md` | Cross-department alignment, priorities |

---

## πŸ“¦ What You Get

After a full run, your `.company/` folder contains:

```
.company/
β”œβ”€β”€ vision/
β”‚ β”œβ”€β”€ company-vision.md ← Mission, problem, solution, values
β”‚ └── investor-memo.md ← Market, model, risks, ask
β”œβ”€β”€ product/
β”‚ β”œβ”€β”€ prd.md ← Features, personas, success metrics
β”‚ β”œβ”€β”€ roadmap.md ← Now / Next / Later
β”‚ └── user-stories.md ← 15-20 testable user stories
β”œβ”€β”€ engineering/
β”‚ β”œβ”€β”€ architecture.md ← System design, data model, APIs
β”‚ β”œβ”€β”€ tech-stack.md ← Every tool with rationale
β”‚ β”œβ”€β”€ sprint-plan.md ← 6 sprints of tickets
β”‚ └── team-structure.md ← Roles, hiring sequence, culture
β”œβ”€β”€ design/
β”‚ β”œβ”€β”€ design-system.md ← Colors, type, components, tone
β”‚ └── user-flows.md ← 3-5 critical flows with edge cases
β”œβ”€β”€ finance/
β”‚ β”œβ”€β”€ financial-model.md ← Revenue, costs, runway projections
β”‚ └── unit-economics.md ← CAC, LTV, margins, break-even
β”œβ”€β”€ gtm/
β”‚ β”œβ”€β”€ marketing-plan.md ← Positioning, channels, launch plan
β”‚ β”œβ”€β”€ sales-playbook.md ← Process, objections, demo script
β”‚ β”œβ”€β”€ pricing-strategy.md ← Tiers, psychology, competitor map
β”‚ └── growth-plan.md ← Funnel, experiments, north star
β”œβ”€β”€ operations/
β”‚ β”œβ”€β”€ hiring-plan.md ← Roles, comp bands, interview process
β”‚ β”œβ”€β”€ org-chart.md ← Current β†’ 6mo β†’ 12mo structure
β”‚ β”œβ”€β”€ cs-playbook.md ← Onboarding, health scores, churn
β”‚ └── legal-checklist.md ← IP, compliance, fundraising docs
β”œβ”€β”€ infrastructure/
β”‚ β”œβ”€β”€ infra-plan.md ← Hosting, CI/CD, cost estimates
β”‚ β”œβ”€β”€ monitoring-plan.md ← Uptime, APM, incidents, SLOs
β”‚ └── security-plan.md ← Threats, auth, encryption, testing
β”œβ”€β”€ data/
β”‚ β”œβ”€β”€ metrics-framework.md ← North star, input metrics, cadence
β”‚ └── dashboard-spec.md ← Exec, product, revenue, eng dashboards
└── synthesis/
β”œβ”€β”€ executive-summary.md ← Full company snapshot + gaps
└── 90-day-plan.md ← Prioritized actions with owners
```

---

## βš™οΈ Configuration

All tunables live in `config.yml`:

| Key | Default | Purpose |
|-----|---------|---------|
| `company.default_mode` | `full` | `full` (5 phases) or `express` (2 phases) |
| `company.agent_timeout_sec` | `300` | Per-agent timeout |
| `company.max_agents_parallel` | `6` | Max concurrent agents per phase |
| `safety.require_gate_approval` | `true` | Never skip user review gates |
| `safety.max_artifact_lines` | `500` | Per-document line limit |
| `models.executive` | `claude-sonnet-4.6` | Model for CEO, CTO, CFO |
| `models.department` | `claude-sonnet-4.6` | Model for VP/Head agents |

---

## πŸ§ͺ Design Principles

- **Boring technology.** The CTO picks proven tools over cutting-edge ones.
- **Real numbers.** The CFO shows math, not hand-waving.
- **Ruthless prioritization.** The VP Product cuts scope, not adds it.
- **Practical security.** The Head of Security focuses on actual risk, not theater.
- **Hire for the stage.** The Head of People plans for a startup, not a Fortune 500.
- **One growth engine.** The Head of Growth picks one channel and goes deep.

---

## πŸ“ Project Structure

```
headcount-zero/
β”œβ”€β”€ README.md ← πŸ‘‹ You are here
β”œβ”€β”€ CONTRIBUTING.md ← πŸ› οΈ How to contribute
β”œβ”€β”€ CODE_OF_CONDUCT.md ← 🀝 Community standards
β”œβ”€β”€ SECURITY.md ← πŸ”’ Security policy
β”œβ”€β”€ CHANGELOG.md ← πŸ“ Version history
β”œβ”€β”€ LICENSE ← πŸ“„ MIT
β”œβ”€β”€ SKILL.md ← 🏒 Main orchestrator
β”œβ”€β”€ AGENTS.md ← πŸ€– Agent development guide
β”œβ”€β”€ config.yml ← βš™οΈ Tunables
β”œβ”€β”€ catalog.yml ← πŸ“¦ Skill metadata
β”œβ”€β”€ .github/
β”‚ └── copilot-instructions.md ← 🧭 Copilot project rules
└── agents/
β”œβ”€β”€ ceo.md ← 🎯 Vision & strategy
β”œβ”€β”€ cto.md ← βš™οΈ Architecture
β”œβ”€β”€ cfo.md ← πŸ’° Finance
β”œβ”€β”€ vp-product.md ← πŸ“‹ Product
β”œβ”€β”€ vp-engineering.md ← πŸ”§ Engineering
β”œβ”€β”€ head-of-design.md ← 🎨 Design
β”œβ”€β”€ vp-marketing.md ← πŸ“£ Marketing
β”œβ”€β”€ vp-sales.md ← 🀝 Sales
β”œβ”€β”€ head-of-growth.md ← πŸ“ˆ Growth
β”œβ”€β”€ head-of-people.md ← πŸ‘€ People
β”œβ”€β”€ head-of-cs.md ← πŸ’¬ Customer Success
β”œβ”€β”€ general-counsel.md ← βš–οΈ Legal
β”œβ”€β”€ head-of-data.md ← πŸ“Š Data
β”œβ”€β”€ head-of-devops.md ← πŸ–₯️ DevOps
└── head-of-security.md ← πŸ”’ Security
```

---

## ❓ FAQ

**Can I skip phases?**
Yes. Say "express" to run only Phase 1-2. At any gate you can tell the orchestrator to skip ahead.

**Can I re-run a single agent?**
Not yet. Currently the pipeline runs phases in order. Re-running individual agents is on the roadmap.

**Does it work for non-tech startups?**
Yes. The CTO and engineering agents adapt their output to the idea. A restaurant concept gets a POS system architecture, not a Kubernetes cluster.

**How long does a full run take?**
Depends on your model. With `claude-sonnet-4.6`, expect 10-15 minutes for all 5 phases.

**Can I customize the agents?**
Absolutely. Each agent is a standalone markdown file in `agents/`. Edit the Role, Output, or Rules sections to change behavior.

---

## πŸ› οΈ Contributing

Headcount Zero is early. Here are quick ways to help:

- πŸ› **Found a bug?** [Open an issue](https://github.com/DUBSOpenHub/headcount-zero/issues)
- πŸ’‘ **Have an idea?** Suggest a new agent role or output format
- 🎨 **Improve a prompt?** Submit a PR to any `agents/*.md` file
- πŸ“ **Test it out?** Run it on a wild startup idea and share the results

See [CONTRIBUTING.md](CONTRIBUTING.md) for details.

---

## πŸ“„ License

[MIT](LICENSE) β€” do whatever you want with it.

---

πŸ™ Created with πŸ’œ by [@DUBSOpenHub](https://github.com/DUBSOpenHub).

Let's build! πŸš€βœ¨