https://github.com/germa89/finance-marketing-prediction-ml

https://github.com/germa89/finance-marketing-prediction-ml

marketing-campaigns prediction workinprogress

Last synced: 1 day ago
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• Host: GitHub
• URL: https://github.com/germa89/finance-marketing-prediction-ml
• Owner: germa89
• Created: 2020-02-23T14:20:41.000Z (almost 5 years ago)
• Default Branch: master
• Last Pushed: 2020-07-23T17:26:47.000Z (over 4 years ago)
• Last Synced: 2024-11-26T05:20:26.181Z (about 1 month ago)
• Topics: marketing-campaigns, prediction, workinprogress
• Language: Jupyter Notebook
• Homepage:
• Size: 3.33 MB
• Stars: 0
• Watchers: 1
• Forks: 0
• Open Issues: 0
• Metadata Files:
  • Readme: README.md

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README

        
# Marketing Campaign 

(Work in progress)

Link to the notebook: [Finance Marketing Prediction](https://github.com/germa89/Finance-Marketing-Prediction-ML/blob/master/Finance%20Job%20Assessment-Notebook.ipynb)

## Description

A Portuguese banking institution ran direct marketing campaigns to assess if clients would subscribe to a product (bank term deposit). The marketing campaigns were based on phone calls and more than one contact to the same client was required at times. 

You are required to analyse this data, explaining your analysis and conclusions.

## Disclaimer

The author provides the data and source code as it is without any liability explicit or implicit.