https://github.com/hecatops/ad_libs
A real time advertisement data analytics platforming, displaying important metrics in easy to understand language.
https://github.com/hecatops/ad_libs
dashboard data-analysis data-visualization kpi plotly-dash python
Last synced: 8 months ago
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A real time advertisement data analytics platforming, displaying important metrics in easy to understand language.
- Host: GitHub
- URL: https://github.com/hecatops/ad_libs
- Owner: hecatops
- License: mit
- Created: 2024-12-09T06:21:28.000Z (over 1 year ago)
- Default Branch: main
- Last Pushed: 2025-01-16T06:56:44.000Z (over 1 year ago)
- Last Synced: 2025-01-16T07:50:26.709Z (over 1 year ago)
- Topics: dashboard, data-analysis, data-visualization, kpi, plotly-dash, python
- Language: Python
- Homepage: https://adlibs.onrender.com/
- Size: 43.9 KB
- Stars: 0
- Watchers: 1
- Forks: 0
- Open Issues: 0
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Metadata Files:
- Readme: README.md
- License: LICENSE
Awesome Lists containing this project
README
# Ad Libs: Real-Time Advertising Analytics 📊📈
**Ad Libs** is an interactive application that uses fabricated data from Faker to stream real-time advertisement analytics to a beautifully designed dashboard. 🎯 The app helps visualize valuable metrics like RPC (Revenue Per Click), CTR (Click-Through Rate), and Peak Activity times, offering intuitive indicators that reflect performance trends. 🚀
## Key Features 🌟
- **KPI Dashboard** 📊: View real-time key performance indicators like RPC, CTR, and Peak activities.
- Each metric is accompanied by **increase/decrease indicators** for easy tracking 📉📈.
- **Theme Switching** 🎨: Choose between **dark** and **light themes** for personalized user experience.
- **Click-By-Region Map** 🗺️: Visualize where your clicks are coming from, regionally, on a detailed map.
- **Ad Spend Performance** 💸: View a **bar chart** depicting the average return on ad spend, segmented by type of ad campaign.
- **Device Split View** 💻📱: See ad performance **split by devices** to understand which platforms are performing better.
- **Conversion & Bounce Rates** 🏆: Track **conversion rates** and **bounce rates**, providing deeper insight into the customer journey.
- **Machine Learning Predictions** 🤖: Predict the **success of ad campaigns** using machine learning models, providing forecasts based on current data and trends.
- **Automatic Report Downloads** 📥: Allow users to **download automatically generated reports** based on system metrics, making it easier to track and share campaign insights.
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## Visit the Dashboard 🌐
Explore the real-time analytics and gain deeper insights into your advertising campaigns by visiting our hosted dashboard:
[**Ad Libs Dashboard**](https://adlibs.onrender.com/)
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## License 📜
This project is licensed under the **MIT License**.
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### 💼 **Optimize Your Marketing Campaigns** 💼
Dive into the data and understand your marketing campaign like never before. 💡📊 Get insights into what's driving success—and what's not—to take your campaigns to the next level. 🎯
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