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https://github.com/joelparkerhenderson/startup-superset

Startup superset: summaries of key concepts, ideas, insights
https://github.com/joelparkerhenderson/startup-superset

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Startup superset: summaries of key concepts, ideas, insights

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# Startup superset: summaries of key concepts, ideas, insights



## Summaries



### Liftoff



* [Liftoff origins, outcomes, outputs](doc/liftoff-origins-outcomes-outputs/)

* [Liftoff commitment to success](doc/liftoff-commitment-to-success/)

* [Liftoff schedule and agenda](doc/liftoff-schedule-and-agenda/)

* [On-site arrangements](doc/on-site-arrangements/)

* [Showcase of work in progress](doc/showcase-of-work-in-progress/)



### Ways of working



* [TEAM FOCUS: TEAM is interpersonal](doc/team-focus-team-is-interpersonal/)

* [TEAM FOCUS: FOCUS is analytical](doc/team-focus-focus-is-analytical/)

* [Ground rules](doc/ground-rules/)

* [Lean coffee](doc/lean-coffee/)

* [Agile chartering](doc/agile-chartering/)

* [The PRIMES](doc/the-primes/)



### People



* [Grit](doc/grit/)

* [Effectuation](doc/effectuation/)

* [Crucial conversations](doc/crucial-conversations/)

* [6 Guidelines for "Getting to Yes"](doc/6-guidelines-for-getting-to-yes/)



### Teamwork



* [Drucker teamwork exercise](doc/drucker-teamwork-exercise/)

* [7 secrets to effective teamwork](doc/7-secrets-to-effective-teamwork/)

* [Building a winning team - By Steve Kerr](doc/building-a-winning-team-by-steve-kerr/)



### Strategy



* [Strategic management](doc/strategic-management/)

* [Strategic control](doc/strategic-control/)

* [Strategy map](doc/strategy-map/)

* [Balanced scorecard](doc/balanced-scorecard/)

* [Vision statement and mission statement](doc/vision-statement-and-mission-statement/)



### Strategy analysis



* [SWOT analysis: strengths, weaknesses, opportunities, threats](doc/swot-analysis/)

* [PESTLE analysis: political, economic, social, technological, legal, environmental](doc/pestle-analysis/)

* [Five forces analysis: entrants, substitutes, customers, suppliers, competitors](doc/five-forces-analysis/)



### Business model canvas



* [Business model canvas](doc/business-model-canvas/)

* [Business model canvas - examples](doc/business-model-canvas-worksheet/)

* [Business model - examples](doc/business-model-examples/)



### Tactics



* [Agoge and The Gates of Fire](doc/agoge-and-the-gates-of-fire/)

* [OODA loop: observe, orient, decide, act](doc/ooda-loop-observe-orient-decide-act/)

* [OODA loop: the strategic theory](doc/ooda-loop-the-strategic-theory/)

* [EBFAS organizational climate](doc/ebfas-organizational-climate/)

* [Intent plan](doc/intent-plan/)



### Practices



* [Objectives and key results (OKR)](doc/objectives-and-key-results/)

* [Objectives and key results (OKR) - templates by SixArm.com](objectives-and-key-results-templates-by-sixarm/)

* [Objectives and key results (OKR) - examples by Attim](doc/objectives-and-key-results-examples-by-attim/)

* [Key performance indicator (KPI)](doc/key-performance-indicator/)

* [Key performance indicator (KPI) - examples](doc/key-performance-indicator-examples/)

* [Key risk indicator (KRI)](doc/key-risk-indicator/)

* [Key risk indicator (KRI) - examples by Deloitte](doc/key-risk-indicator-examples-by-deloitte/)



### Markets



* [Understand the small idea and the big idea](doc/understand-the-small-idea-and-the-big-idea/)

* [Market first, team second](doc/market-first-team-second/)

* [Disruptive technology shift](doc/disruptive-technology-shift/)



### Product/market fit



* [Hunt for signals of open space](doc/hunt-for-signals-of-open-space/)

* [Technology adoption life cycle](doc/technology-adoption-life-cycle/)

* [Crossing the chasm](doc/crossing-the-chasm/)

* [Bold vision](doc/bold-vision/)



### Customer development



* [The Four Steps to the Epiphany - Introduction](doc/the-four-steps-to-the-epiphany-introduction/)

* [The Four Steps to the Epiphany - Customer Development](doc/the-four-steps-to-the-epiphany-customer-development/)

* [Customer development](doc/customer-development/)

* [Customer development manifesto](doc/customer-development-manifesto/)



### Product development



* [Minimum viable product (MVP)](doc/minimum-viable-product/)

* [Minimum viable product (MVP) - related terms](doc/minimum-viable-product-related-terms/)

* [Use case](doc/use-case/)

* [Behavior-driven development](doc/behavior-driven-development/)

* [Agile software development](doc/agile-software-development/)

* [Software Engineering Method and Theory (SEMAT)](doc/software-engineering-method-and-theory/)



### Modeling



* [Domain-driven design (DDD)](doc/domain-driven-design/)

* [Domain-driven design (DDD) - relationships to other ideas](doc/domain-driven-design-relationships/)

* [Domain-specific language (DSL)](doc/domain-specific-language/)

* [Unified Modeling Language (UML) - TODO](.)

* [Systems Modeling Language (SysML)](doc/systems-modeling-language/)



### Markup



* [Hypertext Markup Language (HTML)  - TODO](.)

* [Extensible markup language (XML) - TODO](.)

* [Strategy Markup Language (StratML)](doc/strategy-markup-language/)

* [Financial products Markup Language (FpML)](doc/financial-products-markup-language/)



### Management



* [Business intelligence](doc/business-intelligence/)

* [Six Sigma](doc/six-sigma/)

* [ADKAR change management model](doc/adkar-change-management-model/)

* [Maturity model](doc/maturity-model/)



### Practice makes perfect



* [Outliers: 10,000 Hours of Practice](doc/outliers-10000-hours-of-practice/)

* [Outliers: in love with practice](doc/outliers-in-love-with-practice/)

* [Practice and feedback](doc/practice-and-feedback/)

* [Goal-directed practice coupled with targeted feedback - goal items](doc/goal-directed-practice-and-goal-items/)

* [Goal-directed practice coupled with targeted feedback - feedback items](doc/goal-directed-practice-and-feedback-items/)



### Metrics



* [What is required for a product to succeed?](doc/what-is-required-for-a-product-to-succeed/)

* [The Beginner’s Guide to Startup Analytics](doc/the-beginners-guide-to-startup-analytics/)

* [Startup analytics best practices](doc/startup-analytics-best-practices/)

* [Net Promoter Score (NPS)](doc/net-promoter-score/)



### Meetings



* [Amazon meeting memo](doc/amazon-meeting-memo/)

* [Writing docs at Amazon](doc/writing-docs-at-amazon/)



### Brainstorming



* [Powerful questions - the game plan](doc/powerful-questions-the-game-plan/)

* [Powerful questions - how to generate questions](doc/powerful-questions-how-to-generate-questions/)



### Quality assurance



* [Five whys (5 whys) root cause analysis](doc/five-whys-root-cause-analysis/)

* [Eight disciplines (8Ds) problem solving](doc/eight-disciplines-problem-solving/)

* [Ishikawa diagram a.k.a. fishbone diagram](doc/ishikawa-diagram-aka-fishbone-diagram/)

* [Failure mode and effects analysis](doc/failure-mode-and-effects-analysis/)



### Sales



* [The Greatest Sales Deck I've Ever Seen - By Andy Raskin](doc/the-greatest-sales-deck-ive-ever-seen/)



### Investment



* [7 startup questions by Peter Thiel](doc/7-startup-questions-by-peter-thiel/)

* [Investment readiness level](doc/investment-readiness-level/)

* [Pitch deck template by SixArm.com](doc/pitch-deck-template/)

* [Start with a compelling narrative - advice by Atrium.co](doc/start-with-a-compelling-narrative/)

* [16 Non-Obvious Fundraising Lessons On Pitching - By NfX](doc/16-non-obvious-fundraising-lessons-on-pitching/)



### Startup advice



* [Steve Blank startup advice](doc/steve-blank-startup-advice/)

* [Do things that don't scale - by Paul Graham - excerpts](doc/do-things-that-dont-scale-by-paul-graham/)

* [The Pocket Guide of Essential YC Advice](doc/the-pocket-guide-of-essential-yc-advice/)

* [How to succeed with a startup - By Sam Altman](doc/how-to-succeed-with-a-startup-by-sam-altman/)

* [The Top 20 Reasons Startups Fail](doc/the-top-20-reasons-startups-fail/)



## Books to read



Books to read, in order of importance for immediate tactical usefulness.



### Startup workbooks



[The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company](https://www.amazon.com/Startup-Owners-Manual-Step-Step-ebook/dp/B009UMTMKS)



[Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers](https://www.amazon.com/Business-Model-Generation-Visionaries-Challengers-ebook/dp/B06X426D4F)



### Lean startup development



[The Four Steps to the Epiphany: Successful Strategies for Products that Win](https://www.amazon.com/Four-Steps-Epiphany-Steve-Blank-ebook/dp/B00FLZKNUQ)



[Lean Customer Development: Building Products Your Customers Will Buy](https://www.amazon.com/Lean-Customer-Development-Building-Customers-ebook/dp/B07582F7BB/)



[The Lean Startup: ... Use Continuous Innovation to Create Radically Successful Businesses](https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation-ebook/dp/B004J4XGN6)



### Business management



[The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers](https://www.amazon.com/Hard-Thing-About-Things-Building-ebook/dp/B00DQ845EA)



[Zero to One: Notes on Startups, or How to Build the Future](https://www.amazon.com/Zero-One-Notes-Startups-Future-ebook/dp/B00J6YBOFQ)



[Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs](https://www.amazon.com/Measure-What-Matters-Google-Foundation-ebook/dp/B078FZ9SYB)



### Change opportunity



[Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers](https://www.amazon.com/Crossing-Chasm-3rd-Disruptive-Mainstream-ebook/dp/B00DB3D81G)



[The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail](https://www.amazon.com/Innovators-Dilemma-Technologies-Management-Innovation-ebook/dp/B012BLTM6I)



[Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company](https://www.amazon.com/Only-Paranoid-Survive-Exploit-Challenge-ebook/dp/B0036S4B2G)



### Teamwork



[Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead](https://www.amazon.com/Work-Rules-Insights-Inside-Transform-ebook/dp/B00MEMMVB8)



[Getting to Yes: Negotiating Agreement Without Giving In](https://www.amazon.com/Getting-Yes-Negotiating-Agreement-Without-ebook/dp/B0051SDM5Q)



[The Primes: How Any Group Can Solve Any Problem](https://www.amazon.com/Primes-How-Group-Solve-Problem-ebook/dp/B007KSTVNC)



[Crucial Conversations: Tools for Talking When Stakes Are High](https://www.amazon.com/Crucial-Conversations-Talking-Stakes-Second-ebook/dp/B005K0AYH4)