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https://github.com/niteshchawla/aerofit-casestudy
The market research team at AeroFit wants to identify the characteristics of the target audience for each type of treadmill offered by the company, to provide a better recommendation of the treadmills to the new customers. The team decides to investigate whether there are differences across the product with respect to customer characteristics.
https://github.com/niteshchawla/aerofit-casestudy
matplotlib-pyplot numpy pandas probability python seaborn statistics
Last synced: 8 days ago
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The market research team at AeroFit wants to identify the characteristics of the target audience for each type of treadmill offered by the company, to provide a better recommendation of the treadmills to the new customers. The team decides to investigate whether there are differences across the product with respect to customer characteristics.
- Host: GitHub
- URL: https://github.com/niteshchawla/aerofit-casestudy
- Owner: Niteshchawla
- Created: 2024-06-28T08:36:34.000Z (5 months ago)
- Default Branch: main
- Last Pushed: 2024-06-28T09:10:53.000Z (5 months ago)
- Last Synced: 2024-06-29T09:57:45.369Z (5 months ago)
- Topics: matplotlib-pyplot, numpy, pandas, probability, python, seaborn, statistics
- Language: Jupyter Notebook
- Homepage:
- Size: 474 KB
- Stars: 0
- Watchers: 1
- Forks: 0
- Open Issues: 0
-
Metadata Files:
- Readme: README.md
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README
# Aerofit-CaseStudy
**About Aerofit**
Aerofit is a leading brand in the field of fitness equipment. Aerofit provides a product range including machines such as treadmills, exercise bikes, gym equipment, and fitness accessories to cater to the needs of all categories of people.
**Business Problem**
The market research team at AeroFit wants to identify the characteristics of the target audience for each type of treadmill offered by the company, to provide a better recommendation of the treadmills to the new customers. The team decides to investigate whether there are differences across the product with respect to customer characteristics.
**Dataset**
The company collected the data on individuals who purchased a treadmill from the AeroFit stores during the prior three months. The dataset has the following features:
Dataset link: Aerofit_treadmill.csv
**Features:**
Product Purchased: KP281, KP481, or KP781
Age: In years
Gender: Male/Female
Education: In years
MaritalStatus: Single or partnered
Usage: The average number of times the customer plans to use the treadmill each week.
Income: Annual income (in $)
Fitness: Self-rated fitness on a 1-to-5 scale, where 1 is the poor shape and 5 is the excellent shape.
Miles: The average number of miles the customer expects to walk/run each week
**Product Portfolio:**
The KP281 is an entry-level treadmill that sells for $1,500.
The KP481 is for mid-level runners that sell for $1,750.
The KP781 treadmill is having advanced features that sell for $2,500.