https://github.com/parneet-sandhu/forage-british-airways

Completed a simulation focussing on how data science is a critical component of British Airways success.
https://github.com/parneet-sandhu/forage-british-airways

Last synced: 15 days ago
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Completed a simulation focussing on how data science is a critical component of British Airways success.

• Host: GitHub
• URL: https://github.com/parneet-sandhu/forage-british-airways
• Owner: Parneet-Sandhu
• License: mit
• Created: 2024-08-17T11:22:27.000Z (4 months ago)
• Default Branch: main
• Last Pushed: 2024-08-17T17:22:47.000Z (4 months ago)
• Last Synced: 2024-08-18T12:41:37.895Z (4 months ago)
• Language: Jupyter Notebook
• Homepage:
• Size: 6.77 MB
• Stars: 0
• Watchers: 1
• Forks: 0
• Open Issues: 0
• Metadata Files:
  • Readme: README.md

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README

        
# Forage-British-Airways

## **British Airways Data Science Job Simulation on Forage**

**Internship Certificate:** Link

* Completed a simulation focussing on how data science is a critical component

   of British Airways success

 * Scraped and analysed customer review data to uncover findings

 * Built a predictive model to understand factors that influence buying

   behaviour

   

# *Task 1: Web scraping to gain company insights*

* **Data Collection:** Utilize web scraping to extract unstructured customer reviews from the Airline Quality website for British Airways.

* **Sentiment Analysis:** Apply sentiment analysis to categorize reviews as positive or negative.

* **Insight Generation:** Analyze the classified reviews to understand customer perceptions and identify areas for service improvement.

![Screenshot 2024-08-17 220235](https://github.com/user-attachments/assets/0b69fa44-8775-41a7-b7e4-429bc2f124a8)

# *Task 2: Predicting customer buying behaviour*

* **Model Development:** Create a classification model to predict customer buying behavior using machine learning algorithms.

* **Data Analysis:** Train the model on customer data to identify key predictors of purchasing decisions.

* **Insight Extraction:** Analyze the model's results to uncover significant factors influencing buying behavior.

![Screenshot 2024-08-17 221345](https://github.com/user-attachments/assets/ec652f9f-5ce0-459f-ba32-73bcac9dd51d)