https://github.com/piyushkumar2025/data-analytics-customer-segmentation-analysis

Implemented RFM model, ensured data quality, and performed EDA using Python. Developed a Tableau Dashboard for streamlined visualization and actionable insights into customer segmentation and behavior.
https://github.com/piyushkumar2025/data-analytics-customer-segmentation-analysis

customer-segmentation dataanalysis dataanalytics datacleaning datavisualization exploratory-data-analysis numpy-library pandas-python python3 rfm-analysis

Last synced: 23 days ago
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Implemented RFM model, ensured data quality, and performed EDA using Python. Developed a Tableau Dashboard for streamlined visualization and actionable insights into customer segmentation and behavior.

• Host: GitHub
• URL: https://github.com/piyushkumar2025/data-analytics-customer-segmentation-analysis
• Owner: piyushkumar2025
• Created: 2024-02-19T11:14:55.000Z (about 1 year ago)
• Default Branch: main
• Last Pushed: 2024-02-20T11:42:13.000Z (about 1 year ago)
• Last Synced: 2024-02-20T12:39:04.248Z (about 1 year ago)
• Topics: customer-segmentation, dataanalysis, dataanalytics, datacleaning, datavisualization, exploratory-data-analysis, numpy-library, pandas-python, python3, rfm-analysis
• Language: Jupyter Notebook
• Homepage:
• Size: 4.19 MB
• Stars: 0
• Watchers: 1
• Forks: 0
• Open Issues: 0
• Metadata Files:
  • Readme: README.md

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README

        
# Data-Analytics-Customer-Segmentation-Analysis

In this project, I implemented an RFM model to segment customers and assessed data quality rigorously. Using Python, we conducted EDA for insightful patterns. Additionally, a Tableau Dashboard was created to provide a user-friendly interface for stakeholders, enabling effective decision-making based on customer behavior insights.