https://github.com/preciousclement/video-game-sales-analysis
https://github.com/preciousclement/video-game-sales-analysis
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- Host: GitHub
- URL: https://github.com/preciousclement/video-game-sales-analysis
- Owner: Preciousclement
- Created: 2024-08-21T14:37:08.000Z (10 months ago)
- Default Branch: main
- Last Pushed: 2024-08-21T15:17:56.000Z (10 months ago)
- Last Synced: 2024-08-22T17:32:37.980Z (10 months ago)
- Size: 456 KB
- Stars: 0
- Watchers: 1
- Forks: 0
- Open Issues: 0
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Metadata Files:
- Readme: README.md
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README
# Video Game Sales Analysis
## Table of Content
- [Project Overview](#project-overview)
- [Data Source](#data-source)
- [Objectives](#objectives)
- [Tools and Techniques Used](#tools-and-techniques-used)
- [Dashboard](#dashboard)
- [Analysis](#analysis)
- [Conclusion and Recommendations](#conclusion-and-recommendations)
### Project Overview
This project involves an in-depth analysis of video game sales data across various regions, platforms, and genres. The dataset used for this analysis contains information on the global sales of video games, including attributes like the game's name, platform, release year, genre, publisher, and sales figures in different regions such as North America, Europe, Japan, and other parts of the world.
### Data Source
The primary data set used for this analysis is "Video Game Sales Analysis - vgsales.csv" file from kaggle.com.
### Objectives
The primary objective of this analysis is to identify trends and patterns in video game sales across different platforms and regions. By leveraging Excel for data cleaning and Tableau for visualization, the project aims to provide insights into the most successful video games, genres, and platforms, as well as regional preferences in the video gaming industry.
### Tools and Techniques Used
**1. Excel:**
- Data Cleaning: The raw dataset was cleaned to remove inconsistencies, handle missing values, and ensure the accuracy of the analysis.
**2. Tableau:**
- Visualization: Interactive dashboards and visualizations were created to depict the distribution of sales across different regions, the performance of various genres and platforms, and the timeline of game releases.
### Dashboard
LINK TO TABLEAU:
### Analysis
It can be observed that the region that gave out the highest revenue is North America because the country “United States” in this region is amongst the first 5 countries with the most sales in gaming.
It was also indicated that between the year 1980 and 2020, 2007 had the maximum point of sales for all regions except in Europe (2009) and Japan (2006) this is because more games where published in this year.
2007 had the highest number of publishing of 1473 because 2007 defined the seventh generation of consoles, it was the year that developers delivered games that were bigger, brasher and more spectacular.
Sony Computer Entertainment, Nintendo and Microsoft are the top 3 most used consoles worldwide.
It can be finalized that: -
1. North America is the region with the highest total sales of $4392.95 and the top 5 genre for each region include: -
**North America:** - Action – Sports – Shooter – Platform and Misc
**Europe:** - Action – Sports – Shooter – Racing and Misc
**Japan:** - Role-playing – Action – Sports _ Platform and Misc
**Other Places:** - Action – Sport – Shooter – Racing and Misc
**Globally:** - Action – Sport – Shooter – Role-playing and Platform
2. Top 10 platforms with the highest number of sales were;
1.PS2
2.X360
3.PS3
4.Wii
5.DS
6.PS
7.NES
8.GBA
9.PSP
10.PS4
3. From the year 1980 to 2020, 2007 had the highest number of sales because it also had the highest number of publishing.
4. The dataset corresponds with the top consoles used as per Google
### Conclusion and Recommendations
- The top most used consoles are Sony computer entertainment, Nintendo and Microsoft.
- North America and Europe is the best region to target.
- The Genre Action, Sport and Shooter are the top 3 to consider in order to have a good number of audience when you publish the game.
- The Genre strategy should be avoided as it may not bring in revenue for the company.
- In order to have enough audience globally, the next version of games to be published should be improved to meet both customer satisfaction and the expected sales.