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https://github.com/resend/email-best-practices

Best practices for building and sending emails aided by agents.
https://github.com/resend/email-best-practices

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Best practices for building and sending emails aided by agents.

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README

          

```
╔══════════════════════════════════════╗
║ _____ __ __ _ ___ _ ║
║ | ____| \/ | / \ |_ _| | ║
║ | _| | |\/| | / _ \ | || | ║
║ | |___| | | |/ ___ \ | || |___ ║
║ |_____|_| |_/_/ \_\___|_____| ║
║ ║
║ Best Practices ║
╚══════════════════════════════════════╝
```

# Email Best Practices Skill

A comprehensive agent skill for building production-ready email systems. Covers everything from DNS authentication to webhook processing, with a focus on deliverability, compliance, and reliability.

## Installation

```bash
npx skills add resend/email-best-practices
```

## What This Skill Covers

**Getting Started**
- Planning which emails your app needs (password reset, verification, order confirmations)
- Setting up email authentication (SPF, DKIM, DMARC) so emails reach inboxes

**Sending Emails**
- Transactional email design (subject lines, content structure, mobile-first)
- Marketing email best practices (consent, segmentation, unsubscribe)
- Compliance requirements by region (CAN-SPAM, GDPR, CASL)

**Production Infrastructure**
- Idempotency and retry logic to prevent duplicates
- Webhook processing for delivery events
- Suppression lists and list hygiene automation

## Structure

```
email-best-practices/
├── SKILL.md # Start here - routes to the right resource
└── resources/
├── deliverability.md # SPF/DKIM/DMARC, sender reputation
├── transactional-emails.md # Password resets, OTPs, confirmations
├── transactional-email-catalog.md # Email combinations by app type
├── marketing-emails.md # Newsletters, campaigns, consent
├── email-capture.md # Validation, verification, opt-in
├── compliance.md # CAN-SPAM, GDPR, CASL
├── email-types.md # Transactional vs marketing
├── sending-reliability.md # Idempotency, retry logic, errors
├── webhooks-events.md # Delivery events, webhook setup
└── list-management.md # Suppression lists, hygiene
```

## Quick Start

Open `SKILL.md` - it has a routing table that directs you to the right resource based on what you need to do.

## License

MIT