https://github.com/roma-glushko/kaggle-mall-customer-segmentation

EDA and clustering of mall customer spending patterns
https://github.com/roma-glushko/kaggle-mall-customer-segmentation

clustering kmeans-clustering machine-learning marketing-analytics

Last synced: 6 months ago
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EDA and clustering of mall customer spending patterns

• Host: GitHub
• URL: https://github.com/roma-glushko/kaggle-mall-customer-segmentation
• Owner: roma-glushko
• Created: 2021-01-04T18:24:31.000Z (almost 5 years ago)
• Default Branch: master
• Last Pushed: 2021-03-14T14:38:27.000Z (over 4 years ago)
• Last Synced: 2025-02-12T11:53:14.750Z (8 months ago)
• Topics: clustering, kmeans-clustering, machine-learning, marketing-analytics
• Language: Jupyter Notebook
• Homepage:
• Size: 3.21 MB
• Stars: 0
• Watchers: 3
• Forks: 0
• Open Issues: 0
• Metadata Files:
  • Readme: readme.md

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README

          
# Mall Customer Segmentation



This notebook preforms quick EDA on the mall customer dataset and cluster customers by their hidden spending patterns.

Dataset Link: https://www.kaggle.com/vjchoudhary7/customer-segmentation-tutorial-in-python

## Cluster Summary

During data analysis, we have found the following customer clusters:



Take a look at the notebook to make sense of the summary heat map.