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https://github.com/spatie/laravel-analytics

A Laravel package to retrieve pageviews and other data from Google Analytics
https://github.com/spatie/laravel-analytics

analytics google laravel php statistics

Last synced: 5 days ago
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A Laravel package to retrieve pageviews and other data from Google Analytics

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README

        

Social Card of Laravel Analytics

# Retrieve data from Google Analytics

[![Latest Version](https://img.shields.io/github/release/spatie/laravel-analytics.svg?style=flat-square)](https://github.com/spatie/laravel-analytics/releases)
[![MIT Licensed](https://img.shields.io/badge/license-MIT-brightgreen.svg?style=flat-square)](LICENSE.md)
![Check & fix styling](https://github.com/spatie/laravel-analytics/workflows/Check%20&%20fix%20styling/badge.svg)
[![Total Downloads](https://img.shields.io/packagist/dt/spatie/laravel-analytics.svg?style=flat-square)](https://packagist.org/packages/spatie/laravel-analytics)

Using this package you can easily retrieve data from Google Analytics.

Here are a few examples of the provided methods:

```php
use Spatie\Analytics\Facades\Analytics;
use Spatie\Analytics\Period;

//fetch the most visited pages for today and the past week
Analytics::fetchMostVisitedPages(Period::days(7));

//fetch visitors and page views for the past week
Analytics::fetchVisitorsAndPageViews(Period::days(7));
```

Most methods will return an `\Illuminate\Support\Collection` object containing the results.

## Support us

[](https://spatie.be/github-ad-click/laravel-analytics)

We invest a lot of resources into creating [best in class open source packages](https://spatie.be/open-source). You can support us by [buying one of our paid products](https://spatie.be/open-source/support-us).

We highly appreciate you sending us a postcard from your hometown, mentioning which of our package(s) you are using. You'll find our address on [our contact page](https://spatie.be/about-us). We publish all received postcards on [our virtual postcard wall](https://spatie.be/open-source/postcards).

## Installation

This package can be installed through Composer.

``` bash
composer require spatie/laravel-analytics
```

Optionally, you can publish the config file of this package with this command:

``` bash
php artisan vendor:publish --tag="analytics-config"
```

The following config file will be published in `config/analytics.php`

```php
return [

/*
* The property id of which you want to display data.
*/
'property_id' => env('ANALYTICS_PROPERTY_ID'),

/*
* Path to the client secret json file. Take a look at the README of this package
* to learn how to get this file. You can also pass the credentials as an array
* instead of a file path.
*/
'service_account_credentials_json' => storage_path('app/analytics/service-account-credentials.json'),

/*
* The amount of minutes the Google API responses will be cached.
* If you set this to zero, the responses won't be cached at all.
*/
'cache_lifetime_in_minutes' => 60 * 24,

/*
* Here you may configure the "store" that the underlying Google_Client will
* use to store it's data. You may also add extra parameters that will
* be passed on setCacheConfig (see docs for google-api-php-client).
*
* Optional parameters: "lifetime", "prefix"
*/
'cache' => [
'store' => 'file',
],
];
```

## How to obtain the credentials to communicate with Google Analytics

### Getting credentials

The first thing you’ll need to do is to get some credentials to use Google API’s. I’m assuming that you’ve already created a Google account and are signed in. Head over to [Google API’s site](https://console.developers.google.com/apis) and select or create a project.

![1](https://spatie.github.io/laravel-analytics/v5/1.png)

Next up we must specify which API’s the project may consume. Go to the API Library and search for "Google Analytics Data API".

![2](https://spatie.github.io/laravel-analytics/v5/2.png)
![3](https://spatie.github.io/laravel-analytics/v5/3.png)

Choose enable to enable the API.
![4](https://spatie.github.io/laravel-analytics/v5/4.png)

Now that you’ve created a project that has access to the Analytics API it’s time to download a file with these credentials. Click "Credentials" in the sidebar. You’ll want to create a "Service account key".
![5](https://spatie.github.io/laravel-analytics/v5/5.png)

On the next screen you can give the service account a name. You can name it anything you’d like. In the service account id you’ll see an email address. We’ll use this email address later on in this guide.

![6](https://spatie.github.io/laravel-analytics/v5/6.png)

Go to the details screen of your created service account and select "keys", from the "Add key" dropdown select "Create new key".

![7](https://spatie.github.io/laravel-analytics/v5/7.png)

Select "JSON" as the key type and click "Create" to download the JSON file.

![8](https://spatie.github.io/laravel-analytics/v5/8.png)

Save the json inside your Laravel project at the location specified in the `service_account_credentials_json` key of the config file of this package. Because the json file contains potentially sensitive information I don't recommend committing it to your git repository.

### Granting permissions to your Analytics property

I'm assuming that you've already created a Analytics account on the [Analytics site](https://analytics.google.com/analytics) and are using the new GA4 properties.

First you will need to know your property ID. In Analytics, go to Settings > Property Settings. Here you will be able to copy your property ID. Use this value for the `ANALYTICS_PROPERTY_ID` key in your .env file.

![a1](https://spatie.github.io/laravel-analytics/v5/a1.png)

Now we will need to give access to the service account you created. Go to "Property Access Management" in the Admin-section of the property.
Click the plus sign in the top right corner to add a new user.

On this screen you can grant access to the email address found in the `client_email` key from the json file you download in the previous step. Analyst role is enough.

![a2](https://spatie.github.io/laravel-analytics/v5/a2.png)

## Usage

When the installation is done you can easily retrieve Analytics data. Nearly all methods will return an `Illuminate\Support\Collection`-instance.

Here are a few examples using periods

```php
use Spatie\Analytics\Facades\Analytics;

//retrieve visitors and page view data for the current day and the last seven days
$analyticsData = Analytics::fetchVisitorsAndPageViews(Period::days(7));

//retrieve visitors and page views since the 6 months ago
$analyticsData = Analytics::fetchVisitorsAndPageViews(Period::months(6));
```

`$analyticsData` is a `Collection` in which each item is an array that holds keys `date`, `visitors` and `pageViews`

If you want to have more control over the period you want to fetch data for, you can pass a `startDate` and an `endDate` to the period object.

```php
$startDate = Carbon::now()->subYear();
$endDate = Carbon::now();

Period::create($startDate, $endDate);
```

## Provided methods

### Visitors and page views

```php
public function fetchVisitorsAndPageViews(Period $period): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `activeUsers`, `screenPageViews` and `pageTitle`.

### Visitors and page views by date

```php
public function fetchVisitorsAndPageViewsByDate(Period $period): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `date`, `activeUsers`, `screenPageViews` and `pageTitle`.

### Total visitors and pageviews

```php
public function fetchTotalVisitorsAndPageViews(Period $period): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `date`, `date`, `visitors`, and `pageViews`.

### Most visited pages

```php
public function fetchMostVisitedPages(Period $period, int $maxResults = 20): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `fullPageUrl`, `pageTitle` and `screenPageViews`.

### Top referrers

```php
public function fetchTopReferrers(Period $period, int $maxResults = 20): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `screenPageViews` and `pageReferrer`.

### User Types

```php
public function fetchUserTypes(Period $period): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `activeUsers` and `newVsReturning` which can equal to `new` or `returning`.

### Top browsers

```php
public function fetchTopBrowsers(Period $period, int $maxResults = 10): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `screenPageViews` and `browser`.

### Top countries

```php
public function fetchTopCountries(Period $period, int $maxResults = 10): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `screenPageViews` and `country`.

### Top operating systems

```php
public function fetchTopOperatingSystems(Period $period, int $maxResults = 10): Collection
```

The function returns a `Collection` in which each item is an array that holds keys `screenPageViews` and `operatingSystem`.

### All other Google Analytics queries

For all other queries you can use the `get` function.

```php
public function get(Period $period, array $metrics, array $dimensions = [], int $limit = 10, array $orderBy = [], FilterExpression $dimensionFilter = null, FilterExpression $metricFilter = null): Collection
```

Here's some extra info on the arguments you can pass:

`Period $period`: a Spatie\Analytics\Period object to indicate that start and end date for your query.

`array $metrics`: an array of metrics to retrieve. You can find a list of all metrics [here](https://developers.google.com/analytics/devguides/reporting/data/v1/api-schema#metrics).

`array $dimensions`: an array of dimensions to group the results by. You can find a list of all dimensions [here](https://developers.google.com/analytics/devguides/reporting/data/v1/api-schema#dimensions).

`int $limit`: the maximum number of results to return.

`array $orderBy`: of OrderBy objects to sort the results by.

`array $offset`: Defaults to 0, you can use this in combination with the $limit param to have pagination.

`bool $keepEmptyRows`: If false or unspecified, each row with all metrics equal to 0 will not be returned. If true, these rows will be returned if they are not separately removed by a filter.

For example:
```php
$orderBy = [
OrderBy::dimension('date', true),
OrderBy::metric('pageViews', false),
];
```

`FilterExpression $dimensionFilter`: filter the result to include only specific dimension values. You can find more details [here](https://cloud.google.com/php/docs/reference/analytics-data/latest/V1beta.RunReportRequest).

For example:
```php
use Google\Analytics\Data\V1beta\Filter;
use Google\Analytics\Data\V1beta\FilterExpression;
use Google\Analytics\Data\V1beta\Filter\StringFilter;
use Google\Analytics\Data\V1beta\Filter\StringFilter\MatchType;

$dimensionFilter = new FilterExpression([
'filter' => new Filter([
'field_name' => 'eventName',
'string_filter' => new StringFilter([
'match_type' => MatchType::EXACT,
'value' => 'click',
]),
]),
]);
```

`FilterExpression $metricFilter`: filter applied after aggregating the report's rows, similar to SQL having-clause. Dimensions cannot be used in this filter. You can find more details [here](https://cloud.google.com/php/docs/reference/analytics-data/latest/V1beta.RunReportRequest).

For example:
```php
use Google\Analytics\Data\V1beta\Filter;
use Google\Analytics\Data\V1beta\FilterExpression;
use Google\Analytics\Data\V1beta\Filter\NumericFilter;
use Google\Analytics\Data\V1beta\NumericValue;
use Google\Analytics\Data\V1beta\Filter\NumericFilter\Operation;

$metricFilter = new FilterExpression([
'filter' => new Filter([
'field_name' => 'eventCount',
'numeric_filter' => new NumericFilter([
'operation' => Operation::GREATER_THAN,
'value' => new NumericValue([
'int64_value' => 3,
]),
]),
]),
]);

## Testing

Run the tests with:

``` bash
vendor/bin/pest
```

## Changelog

Please see [CHANGELOG](CHANGELOG.md) for more information what has changed recently.

## Contributing

Please see [CONTRIBUTING](https://github.com/spatie/.github/blob/main/CONTRIBUTING.md) for details.

## Security

If you've found a bug regarding security please mail [[email protected]](mailto:[email protected]) instead of using the issue tracker.

## Credits

- [Freek Van der Herten](https://github.com/freekmurze)
- [All Contributors](../../contributors)

And a special thanks to [Caneco](https://twitter.com/caneco) for the logo ✨

## License

The MIT License (MIT). Please see [License File](LICENSE.md) for more information.