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https://github.com/vishrut-b/clustering-analysis-of-online-retail-data

This project leverages machine learning techniques to analyze online retail data through customer segmentation. It uses KMeans clustering to identify key customer groups and proposes tailored business strategies based on their purchasing behaviors.
https://github.com/vishrut-b/clustering-analysis-of-online-retail-data

clustering datacleaning exploratory-data-analysis feature-engineering kmeans-clustering machine-learning numpy online-retail pandas sciki seaborn

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This project leverages machine learning techniques to analyze online retail data through customer segmentation. It uses KMeans clustering to identify key customer groups and proposes tailored business strategies based on their purchasing behaviors.

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