https://github.com/web-lifter/google-ads-scripts
Welcome to the Google Ads Scripts repository! This repository contains a collection of scripts designed to automate and enhance various aspects of managing Google Ads campaigns.
https://github.com/web-lifter/google-ads-scripts
google-ads google-ads-scripts
Last synced: 5 months ago
JSON representation
Welcome to the Google Ads Scripts repository! This repository contains a collection of scripts designed to automate and enhance various aspects of managing Google Ads campaigns.
- Host: GitHub
- URL: https://github.com/web-lifter/google-ads-scripts
- Owner: web-lifter
- Created: 2023-07-28T01:31:23.000Z (about 2 years ago)
- Default Branch: main
- Last Pushed: 2025-01-21T11:06:15.000Z (9 months ago)
- Last Synced: 2025-05-08T01:14:52.137Z (5 months ago)
- Topics: google-ads, google-ads-scripts
- Language: JavaScript
- Homepage: https://weblifter.com.au
- Size: 48.8 KB
- Stars: 3
- Watchers: 0
- Forks: 0
- Open Issues: 0
-
Metadata Files:
- Readme: README.md
- Funding: .github/FUNDING.yml
- License: LICENSE
Awesome Lists containing this project
README
# Google Ads Scripts
Welcome to the Google Ads Scripts repository! This repository contains a collection of scripts designed to automate and enhance various aspects of managing Google Ads campaigns.
## Table of Contents
1. [Overview](#overview)
2. [Scripts](#scripts)
- [404 Checking](#404-checking)
- [A/B Split Test](#ab-split-test)
- [Ad Scheduling Script](#ad-scheduling-script)
- [Automated Alerts](#automated-alerts)
- [Automated Bidding Script](#automated-bidding-script)
- [Broken Link Checker Script](#broken-link-checker-script)
- [Budget Management Script](#budget-management-script)
- [Keyword Management Script](#keyword-management-script)
- [Location-Based Bidding Script](#location-based-bidding-script)
- [Negative Keyword Script](#negative-keyword-script)
- [Performance Reporting](#performance-reporting)
- [Stock Management Script](#stock-management-script)
- [Targeting Based on Distance Script](#targeting-based-on-distance-script)
- [Weather-Based Bidding Script](#weather-based-bidding-script)
3. [Installation](#installation)
4. [Usage](#usage)
5. [Contributing](#contributing)
6. [License](#license)
7. [Contact](#contact)
## Overview
This repository contains a variety of scripts intended to assist with managing Google Ads campaigns. Each script serves a unique purpose, from checking for 404 errors on landing pages to adjusting bids based on weather conditions.
## Scripts
### 404 Checking
**Path:** `google-ads-scripts/404-checking`
This script checks for 404 errors on your landing pages and alerts you if any are found.
### A/B Split Test
**Path:** `google-ads-scripts/ab-split-test`
This script facilitates A/B split testing by rotating ads and tracking performance metrics to determine the best-performing ads.
### Ad Scheduling Script
**Path:** `google-ads-scripts/ad-scheduling-script`
This script automates the scheduling of ads to ensure they are shown at optimal times.
### Automated Alerts
**Path:** `google-ads-scripts/automated-alerts`
This script sends automated alerts based on predefined conditions, such as sudden drops in impressions or clicks.
### Automated Bidding Script
**Path:** `google-ads-scripts/automated-bidding-script`
This script automates bidding strategies based on performance data to maximise ROI.
### Broken Link Checker Script
**Path:** `google-ads-scripts/broken-link-checker-script`
This script checks for broken links in your ads and alerts you to any issues.
### Budget Management Script
**Path:** `google-ads-scripts/budget-management-script`
This script helps manage your advertising budget by adjusting bids and budgets based on performance and spending limits.
### Keyword Management Script
**Path:** `google-ads-scripts/keyword-management-script`
This script automates the management of keywords, including adding, removing, and adjusting bids based on performance.
### Location-Based Bidding Script
**Path:** `google-ads-scripts/location-based-bidding-script`
This script adjusts bids based on the location of the user, allowing for more targeted advertising.
### Negative Keyword Script
**Path:** `google-ads-scripts/negative-keyword-script`
This script helps manage negative keywords to ensure your ads are not shown for irrelevant searches.
### Performance Reporting
**Path:** `google-ads-scripts/performance-reporting`
This script generates performance reports for your campaigns, providing insights into key metrics and trends.
### Stock Management Script
**Path:** `google-ads-scripts/stock-management-script`
This script adjusts ads based on stock levels, ensuring that ads are only shown for products that are in stock.
### Targeting Based on Distance Script
**Path:** `google-ads-scripts/targeting-based-on-distance-script`
This script adjusts targeting and bids based on the distance of the user from a specified location.
### Weather-Based Bidding Script
**Path:** `google-ads-scripts/weather-based-bidding-script`
This script adjusts bids based on weather conditions, allowing for more effective targeting based on external factors.
## Installation
1. Clone the repository:
```bash
git clone https://github.com/web-lifter/google-ads-scripts.git
```
2. Navigate to the script directory you wish to use:
```bash
cd google-ads-scripts/script-directory
```
## How to Upload a Script to Google Ads
### Prerequisites
1. Ensure you have a **Google Ads account** with admin-level access.
2. Locate the desired script in the repository and review its purpose and requirements.
### Steps to Upload a Script
1. **Access Google Ads Scripts**:
- Log in to your Google Ads account.
- Navigate to **Tools & Settings** (wrench icon) in the top-right corner.
- Under "Bulk Actions," click on **Scripts**.
2. **Create a New Script**:
- Click the **+ Script** button.
- Assign a descriptive name to your script.
3. **Copy the Script Code**:
- Open the desired script file in the repository (e.g., `google-ads-scripts/404-checking/404-checking.js`).
- Copy the entire script code.
4. **Paste the Code into Google Ads**:
- In the script editor within Google Ads, paste the copied code.
5. **Authorize the Script**:
- Click the **Authorize** button above the script editor.
- Grant the necessary permissions for the script to access and manage your Google Ads data.
6. **Preview the Script**:
- Click **Preview** to simulate the script's functionality without making changes to your campaigns.
- Review the log for any errors or warnings.
7. **Run the Script**:
- If the preview runs successfully, click **Run** to execute the script.
- You can also schedule the script to run automatically:
- Click on the **Create Schedule** button.
- Set the desired frequency and save.
### Best Practices
- **Test Thoroughly**: Always test scripts in preview mode before running them live.
- **Monitor Changes**: Review campaign performance after running scripts to ensure they produce the desired results.
- **Document Updates**: If you modify scripts for customization, document the changes for future reference.
## Contributing
We welcome contributions! Please follow these steps to contribute:
1. Fork the repository.
2. Create a new branch: `git checkout -b feature-branch-name`
3. Make your changes and commit them: `git commit -m 'Add new feature'`
4. Push to the branch: `git push origin feature-branch-name`
5. Submit a pull request.
## License
This project is licensed under the MIT License. See the LICENSE file for more details.
## Contact
For any questions or inquiries, please contact [open-source@weblifter.com.au](mailto:open-source@weblifter.com.au).