https://github.com/facebookincubator/GeoLift

GeoLift is an end-to-end geo-experimental methodology based on Synthetic Control Methods used to measure the true incremental effect (Lift) of ad campaign.
https://github.com/facebookincubator/GeoLift

Last synced: 3 months ago
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GeoLift is an end-to-end geo-experimental methodology based on Synthetic Control Methods used to measure the true incremental effect (Lift) of ad campaign.

• Host: GitHub
• URL: https://github.com/facebookincubator/GeoLift
• Owner: facebookincubator
• License: mit
• Created: 2021-09-15T21:39:38.000Z (about 3 years ago)
• Default Branch: main
• Last Pushed: 2024-05-22T15:41:08.000Z (6 months ago)
• Last Synced: 2024-05-22T16:52:27.064Z (6 months ago)
• Language: R
• Homepage: https://facebookincubator.github.io/GeoLift/
• Size: 51.7 MB
• Stars: 156
• Watchers: 11
• Forks: 49
• Open Issues: 12
• Metadata Files:
  • Readme: README.md
  • Changelog: CHANGELOG
  • Contributing: CONTRIBUTING.md
  • License: LICENSE.md
  • Code of conduct: CODE_OF_CONDUCT.md

Awesome Lists containing this project

• awesome-marketing-machine-learning - GeoLift