https://github.com/aicorsair/python-case-study-ab-testing-for-lunartech-homepage-cta-button

This repository contains a detailed case study on an A/B test of LunarTech's homepage CTA button, using proxy data structured similarly to the company's real data.

ab-testing click-through-rate confidence-intervals data-analysis data-analytics data-exploration data-science data-visualization hypothesis-testing matplotlib normal-distribution numpy pandas practical-significance python statistical-analysis statistical-significance z-critical z-statistic z-test

Last synced: 16 May 2025